{"id":6224,"date":"2021-08-13T09:29:51","date_gmt":"2021-08-13T01:29:51","guid":{"rendered":"https:\/\/www.tutortristar.com\/?p=6224"},"modified":"2022-07-23T14:28:58","modified_gmt":"2022-07-23T06:28:58","slug":"%e3%80%90%e8%ac%9d%e7%ab%a0%e5%8d%87%e5%b0%88%e6%ac%84%e3%80%91%e7%ac%ac29%e8%a9%b1-%e8%a9%b2%e7%94%a8%e4%bb%80%e9%ba%bc%e6%99%82%e9%96%93%e8%a6%96%e8%a7%92%e7%9c%8broas","status":"publish","type":"post","link":"https:\/\/www.tutortristar.com\/?p=6224","title":{"rendered":"\u3010\u8b1d\u7ae0\u5347\u5c08\u6b04\u3011\u7b2c29\u8a71-\u8a72\u7528\u4ec0\u9ebc\u6642\u9593\u8996\u89d2\u770bROAS"},"content":{"rendered":"\n
\"\u8a72\u7528\u4ec0\u9ebc\u6642\u9593\u8996\u89d2\u770bROAS\"\/<\/figure>\n\n\n\n

\u5982\u679c\u6211\u6709\u6a5f\u6703\u767b\u4e0a\u7f8e\u570b\u8077\u7c43NBA\uff0c
\u5728\u7403\u968a\u5927\u5e45\u843d\u5f8c\u7684\u5783\u573e\u6642\u9593\u4e0a\u58343\u5206\u9418\u3002
\u5e78\u904b\u7684\u51fa\u624b\u4e00\u6b21\uff0c
\u547d\u4e2d\u4e00\u7403\u3002<\/p>\n\n\n\n

\u9694\u5929\u6211\u56e0\u70ba\u6230\u529b\u8003\u91cf\u88ab\u89e3\u9664\u5408\u7d04\u4e86\uff0c
\u4f46\u6211\u9084\u662f\u64c1\u6709\u4e00\u500b\u5728NBA\u751f\u6daf\u6295\u7c43\u547d\u4e2d\u7387\u767e\u5206\u4e4b\u767e\u7684\u7d00\u9304\u3002
\u4f46\u9019\u500b\u7d00\u9304\u53ef\u4ee5\u88ab\u7a31\u4f5c\u7d00\u9304\u55ce\uff1f<\/p>\n\n\n\n

\u6bd4\u7387\u7684\u6771\u897f\u5206\u6bcd\u5f88\u91cd\u8981<\/strong><\/p>\n\n\n\n

\u547d\u4e2d\u7387\u9019\u500b\u6771\u897f\u5c31\u662f\u547d\u4e2d\u6578\/\u51fa\u624b\u6578\u3002\u901a\u5e38\u5982\u679c\u53ea\u51fa\u624b\u4e00\u6b21\uff0c\u547d\u4e2d\u4e00\u7403\u9019\u7a2e\u72c0\u6cc1\u3002\u7576\u7136\u547d\u4e2d\u7387\u7684\u53c3\u8003\u50f9\u503c\u4e0d\u9ad8\u3002<\/p>\n\n\n\n

\u800cNBA\u81ea\u5df1\u7684\u898f\u5b9a\u662f\u898f\u5b9a\u547d\u4e2d\u6578300\u4ee5\u4e0a\u624d\u80fd\u5217\u5165\u6392\u884c\u699c\u3002\u6293\u7684\u6a19\u6e96\u4e0d\u662f\u5206\u6bcd\uff0c\u800c\u662f\u5206\u5b50\u8981\u4e00\u5b9a\u6578\u91cf\u4ee5\u4e0a\u3002<\/p>\n\n\n\n

\u4f46\u5f97\u5206\u4f86\u8b1b\uff0c\u5c31\u898f\u5b9a\u81f3\u5c11\u8981\u51fa\u8cfd70%\u7684\u8cfd\u7a0b\u3002\u7d00\u9304\u624d\u6703\u88ab\u63a1\u8a08\u3002<\/p>\n\n\n\n

ROAS<\/strong>\u5ee3\u544a\u6295\u8cc7\u5831\u916c\u7387<\/strong><\/p>\n\n\n\n

\u4ec0\u9ebc\u662fROAS\u5ee3\u544a\u6295\u8cc7\u5831\u916c\u7387\uff1f\u5982\u679c\u6211\u5011\u82b1\u4e861\u584a\u9322\u5ee3\u544a\u8cbb\uff0c\u7d50\u679c\u5e36\u52d5\u71df\u65366\u584a\u9322\u3002\u90a3\u6211\u5011\u5c31\u6703\u8aaa\u662fROAS=6\u3002ROAS=\u71df\u6536\/\u5ee3\u544a\u91d1\u984d\u3002<\/p>\n\n\n\n

\u8ddf\u4e0a\u9762\u7684\u6975\u7aef\u72c0\u6cc1\u4e00\u6a23\uff0c\u5982\u679c\u6211\u4eca\u5929\u6295\u4e861\u842c\u584a\u5ee3\u544a\u8cbb\uff0c\u7136\u5f8c\u525b\u597d\u8fce\u4f86\u71df\u653630\u842c\u5143\u3002\u7136\u5f8c\u6211\u5c31\u9000\u4f11\u4e86\u3002\u90a3\u6975\u7aef\u72c0\u6cc1\uff0c\u5c31\u662f\u6211\u4e00\u76f4\u4fdd\u6301\u8457ROAS=30\u7684\u7d00\u9304\u3002<\/p>\n\n\n\n

\u6700\u591a\u4eba\u60f3\u8981\u554f\u7684\u662f\uff1aROAS\u591a\u5c11\u624d\u7b97\u597d\uff1f\u9019\u500b\u554f\u984c\u5176\u5be6\u4e0d\u7cbe\u78ba\u3002\u5c31\u8ddf\u9ad4\u80b2\u7af6\u8cfd\u4e00\u6a23\uff0c\u5c0d\u624b\u7684\u96e3\u5ea6\u4e0d\u540c\uff0c\u5f97\u5206\u7684\u96e3\u6613\u4e5f\u5c31\u4e0d\u540c\u3002\u6240\u4ee5\u7cbe\u78ba\u7684\u554f\u984c\u61c9\u8a72\u662f\u554f\u81ea\u5df1\uff1a\u300c\u9577\u5e74\u7dad\u6301\u591a\u5c11ROAS\uff0c\u624d\u6703\u8b93\u516c\u53f8\u7a69\u5b9a\u7372\u5229\u3002<\/strong>\u300d<\/p>\n\n\n\n

\u518d\u63db\u500b\u89d2\u5ea6\u5e6b\u52a9\u4f60\u601d\u8003\u3002\u4f60\u6709\u6c92\u6709\u60f3\u904e\uff1a\u300c\u4e00\u5e74\u8cfa\u591a\u5c11\u9322\uff0c\u6703\u662f\u8b93\u4f60\u6700\u8212\u670d\u7684\u72c0\u614b\uff1f<\/strong>\u300d\u9019\u500b\u6578\u5b57\u7d55\u5c0d\u4e0d\u662f\u8d8a\u591a\u8d8a\u597d\u3002\u901a\u5e38\u9700\u8981\u505a\u4e9b\u4ec0\u9ebc\uff0c\u624d\u6703\u5e36\u4f86\u5831\u916c\u3002\u5c31\u7b97\u662f\u88ab\u52d5\u6536\u5165(\u4f8b\u5982\u80a1\u7968\u3001\u623f\u5730\u7522\u3001\u7248\u7a05)\uff0c\u4f60\u4e5f\u9700\u8981\u82b1\u5fc3\u529b\u53bb\u7814\u7a76\u3002\u6240\u4ee5\u8d8a\u591a\u8d8a\u597d\uff0c\u90a3\u4ee3\u8868\u4f60\u53ef\u80fd365\u5929\u90fd\u5c08\u6ce8\u8ffd\u6c42\u6536\u5165\u72c0\u6cc1\uff0c\u4f46\u8212\u670d(\u5feb\u6a02)\u7a0b\u5ea6\u4e0d\u4e00\u5b9a\u662f\u6700\u9ad8\u3002<\/p>\n\n\n\n

\u901a\u5e38\u901a\u4fd7\u7684\u8aaa\u6cd5\u6703\u8ddf\u4f60\u8aaa\uff0c\u5ee3\u544a\u8cbb\u5927\u7d04\u7de8\u52171\u6210\u52302\u6210\u3002\u5982\u679c\u662f\u4ee52\u6210\u4f86\u8aaa\uff0c\u5c31\u8b8a\u6210\u662f2\u584a\u9322\u5ee3\u544a\u8cbb\uff0c\u9700\u8981\u5e36\u4f8610\u584a\u9322\u71df\u6536\u3002ROAS\u662f5\u3002\u6240\u4ee5\u624d\u6703\u6709\u5927\u7d04ROAS\u9700\u89815\u4e0a\u4e0b\u3002\u516c\u53f8\u624d\u6709\u8fa6\u6cd5\u8cfa\u5230\u9322\u3002\u4f46\u70ba\u4ec0\u9ebc\u6709\u4e9b\u516c\u53f83\u4e5f\u53ef\u4ee5\u63a5\u53d7\u3002\u5927\u90e8\u5206\u662f\u5169\u500b\u72c0\u6cc1\uff1a<\/p>\n\n\n\n

1.\u4ed6\u7684\u6bdb\u5229\u7d50\u69cb\u6bd4\u4f60\u597d
2.\u4ed6\u6709\u5176\u4ed6\u7684\u6230\u7565\u8003\u91cf<\/p>\n\n\n\n

\u8a72\u7528\u4ec0\u9ebc\u6642\u9593\u8996\u89d2\u770bROAS<\/strong><\/p>\n\n\n\n

\u901a\u5e38\u4ee5\u7d71\u8a08\u62bd\u6a23\u7684\u89c0\u9ede\u4f86\u770b\uff0c\u5ee3\u544a\u8b931,000\u500b\u4eba\u770b\u904e\u5f8c(\u89f8\u53ca\u4eba\u6578\u8d85\u904e1,000)\u3002\u5ee3\u544a\u5831\u8868\u5c31\u6703\u6709\u53c3\u8003\u50f9\u503c\u3002\u8a72\u7522\u54c1\u7684\u92b7\u552e\u9801\u5e36\u90321,000\u500b\u7db2\u53cb\u5f8c(\u5de5\u4f5c\u968e\u6bb5\u8d85\u904e1,000)\uff0c\u8f49\u63db\u7387(\u6210\u4ea4\u7387)\u5c31\u6703\u6709\u53c3\u8003\u50f9\u503c\u3002<\/p>\n\n\n\n

\u6240\u4ee5\u4fdd\u5b88\u4f86\u770b\u53ea\u8981\u5ee3\u544a\u80fd\u5920\u5e36\u90321,000\u500b\u7db2\u53cb\u5f8c\u3002ROAS\u5c31\u6709\u6700\u4f4e\u9650\u5ea6\u7684\u53c3\u8003\u50f9\u503c\u3002\u4f46\u4f60\u4e0d\u53ef\u80fd\u53ea\u505a\u9019\u4e00\u6a94\u751f\u610f\u3002\u6216\u505a\u5e7e\u5929\u751f\u610f\u3002<\/p>\n\n\n\n

\u6240\u4ee5\u6211\u4e3b\u89c0\u89ba\u5f97\uff0c\u8a72\u7528\u4ec0\u9ebc\u6642\u9593\u8996\u89d2\u770bROAS\uff1f
\u77ed\u671f\u4f86\u770b\uff1a\u5c31\u770b\u8a72\u6a94\u5ee3\u544a
\u4e2d\u671f\u4f86\u770b\uff1a\u4ee5\u4e00\u5b63(3\u500b\u6708)\u70ba\u5206\u6790\u55ae\u4f4d
\u9577\u671f\u4f86\u770b\uff1a\u8a55\u4f30\u964c\u751f\u5ba2\u4eba\u8a18\u4e0d\u8a18\u5f97\u4f60\u7684\u540d\u5b57<\/p>\n\n\n\n

\u77ed\u671f\u4f86\u770bROAS<\/strong><\/p>\n\n\n\n

\u99ac\u4e0a\u4f7f\u7528\uff0c\u99ac\u4e0a\u898b\u6548\u3002\u6c38\u9060\u662f\u6700\u632f\u596e\u4eba\u5fc3\u7684\u6545\u4e8b\u3002<\/p>\n\n\n\n

\u4f46\u6211\u5011\u4f86\u804a\u804a\u4e00\u500b\u89c0\u5bdf\u30022020-2021\u5e74\u8cfd\u5b63NBA\u547d\u4e2d\u7387\u6700\u9ad8\u7684\u7403\u54e1\u662f\u7336\u4ed6\u7235\u58eb\u968a\u7684Rudy Gobert\u3002\u547d\u4e2d\u7387\u662f67.5%\u3002\u4ed6\u662f\u660e\u661f\u7403\u54e1\uff0c\u4f46\u662f\u4e0d\u662f\u8d85\u7d1a\u5de8\u661f\u3002\u8d85\u7d1a\u5de8\u661f\u5c31\u6703\u662f\u6c92\u770b\u904eNBA\u7684\u90fd\u807d\u904e\u9019\u865f\u4eba\u7269\u3002\u6216\u662f\u4f60\u53ef\u80fd\u5f9e\u4f86\u6c92\u770b\u904e\u8db3\u7403\uff0c\u4f46\u4e5f\u807d\u904e\u6709\u865f\u4eba\u7269\u53eb\u6885\u897f\u3002<\/p>\n\n\n\n

2020-2021\u5e74\u8cfd\u5b63NBA\u7684\u5f97\u5206\u738b\u662f\u91d1\u5dde\u52c7\u58eb\u968a\u7684Stephen Curry\u3002\u547d\u4e2d\u7387\u662f48.2%\u3002\u5e73\u5747\u5f97\u520632\u5206\u3002<\/p>\n\n\n\n

\u56de\u5230ROAS\u4f86\u770b\u3002\u4f60\u7e3d\u6703\u8ce3\u5230\u4e00\u4e9b\u71b1\u9580\u5546\u54c1\uff0c\u642d\u5230\u4e00\u4e9b\u9069\u5408\u7684\u6642\u9593\u9ede\u3002\u5c0e\u81f4\u4f60\u7684\u5ee3\u544a\u8cbb\u53ea\u8981\u6295\u5c11\u5c11\uff0c\u71df\u6536\u5c31\u8cfa\u591a\u591a\u3002\u4f46\u7e3d\u662f\u6703\u6709\u71b1\u8ce3\u5546\u54c1\u55ce\uff1f\u7e3d\u662f\u6703\u6709\u9069\u5408\u6642\u9593\u55ce\uff1f\u5982\u679c\u9019\u6a94\u751f\u610f\u6703\u8cfa\u9322\uff0c\u4f46\u6295\u5831\u7387\u6c92\u90a3\u9ebc\u9ad8\u8981\u4e0d\u8981\u505a\uff1f<\/p>\n\n\n\n

\u5982\u679c\u71df\u6536\u9084\u4e0d\u5230\u76ee\u6a19\u3002\u90a3\u5373\u4f7f\u6295\u5831\u7387(\u547d\u4e2d\u7387)\u4e0d\u597d\uff0c\u7576\u7136\u662f\u8981\u505a\u3002\u56e0\u70ba\u516c\u53f8(\u7403\u968a)\u8981\u5f97\u662f\u6b63\u5e38\u904b\u4f5c(\u8d0f\u7403)\u3002\u800c\u4e0d\u662f\u53ea\u8ffd\u6c42\u5ee3\u544a\u6295\u5831\u7387(\u547d\u4e2d\u7387)\u6700\u5927\u5316\u3002<\/p>\n\n\n\n

\u4e2d\u671f\u4f86\u770bROAS<\/strong><\/p>\n\n\n\n

\u4eba\u5011\u8cfc\u7269\u7e3d\u6703\u7336\u8c6b\u4e00\u4e0b\u3002\u901a\u5e38\u592a\u77ed\u671f\u4f86\u770b\uff0c\u770b\u4e0d\u51fa\u8a72\u767c\u63ee\u7684\u6548\u679c\u3002\u800c\u6bcf\u500b\u5546\u54c1\uff0c\u6bcf\u500b\u5ee3\u544a\u9762\u5c0d\u7684\u60c5\u5883\u90fd\u4e0d\u4e00\u6a23\u3002\u5c31\u50cf\u53ea\u6253\u4e00\u5834\u7403\uff0c\u5c31\u5224\u65b7\u4f60\u7684\u5be6\u529b\u3002\u6709\u9ede\u592a\u904e\u6b66\u65b7\u3002<\/p>\n\n\n\n

\u4ee53\u500b\u6708\u70ba\u5468\u671f\u4f86\u770b\uff0c\u4f60\u61c9\u8a72\u5df2\u7d93\u6295\u4e86\u5e7e\u6a94\u5ee3\u544a\u3002\u64cd\u4f5c\u4e86\u5e7e\u6a94\u5546\u54c1\u3002\u9019\u6642\u5019\u7684\u5e73\u5747\u6210\u7e3e\u3002\u5c31\u6703\u662f\u6709\u53c3\u8003\u6c34\u6e96\u7684\u6307\u6a19\u3002<\/p>\n\n\n\n

\u9577\u671f\u4f86\u770bROAS<\/strong><\/p>\n\n\n\n

\u5982\u679c\u9019\u500b\u5ba2\u4eba\u8ddf\u4f60\u8cb7\u4e86\u6771\u897f\uff0c\u9664\u4e86\u8cfa\u5230\u696d\u7e3e\uff0c\u4f60\u9084\u8cfa\u5230\u4ec0\u9ebc\uff1f\u6709\u4e9b\u4eba\u6703\u56de\u7b54\u662f\u500b\u8cc7\u3002\u56e0\u70ba\u6709\u4e86\u4ed6\u7684\u8cc7\u6599\uff0c\u6211\u5011\u5f80\u5f8c\u806f\u7e6b\u4ed6\u7684\u6210\u672c\u5c31\u8b8a\u4f4e\u4e86\u3002\u6709\u4e9b\u4eba\u6703\u56de\u7b54\u662f\u4fe1\u4efb\u3002\u56e0\u70ba\u6709\u4e86\u719f\u6089\u611f\uff0c\u5f80\u5f8c\u770b\u5230\u6211\u5011\u7684\u65b0\u54c1\uff0c\u6703\u6bd4\u8f03\u653e\u5fc3\u8cb7\u3002\u6240\u4ee5\u901a\u5e38\u8001\u9867\u5ba2\u7684\u6210\u4ea4\u7387\u90fd\u6bd4\u964c\u751f\u5ba2\u4eba\u9ad8\u3002<\/p>\n\n\n\n

\u90a3\u63db\u500b\u554f\u984c\u3002\u5982\u679c\u9019\u500b\u5ba2\u4eba\u770b\u4e86\u4f60\u7684\u5ee3\u544a\u3002\u6c92\u6709\u8ddf\u4f60\u8cb7\u6771\u897f\u3002\u4f60\u8cfa\u5230\u4ec0\u9ebc\uff1f<\/p>\n\n\n\n

\u9019\u984c\u7684\u7b54\u6848\u4e0d\u6703\u53ea\u6709\u4e00\u500b\uff0c\u4ee5\u6211\u7684\u89c0\u9ede\u4f86\u770b\u3002\u4f60\u8cfa\u5230\u4e86\uff1a<\/p>\n\n\n\n

1.\u9010\u6f38\u5efa\u7acb\u7684\u4fe1\u4efb
2.\u523b\u5728\u4ed6\u5fc3\u88e1\u7684\u540d\u5b57<\/p>\n\n\n\n

\u4f60\u8eab\u908a\u7e3d\u6703\u6709\u4e9b\u958b\u4e86\u5f88\u4e45\u7684\u5e97\uff0c\u4f46\u662f\u4f60\u5f9e\u4f86\u6c92\u53bb\u5149\u9867\u904e\u3002\u4f46\u9577\u4e45\u4e0b\u4f86\uff0c\u4ed6\u9084\u5728\u3002\u4f60\u5fc3\u88e1\u6703\u89ba\u5f97\uff0c\u4ed6\u61c9\u8a72\u662f\u73a9\u771f\u7684\u3002\u800c\u4e14\u6709\u81ea\u5df1\u7684\u751f\u5b58\u4e4b\u9053\u3002\u81f3\u5c11\u9019\u5bb6\u5e97\u4e0d\u662f\u9a19\u4eba\u7684\u3002<\/p>\n\n\n\n

\u6709\u4e00\u5929\u7576\u4f60\u6709\u9700\u8981\u7684\u6642\u5019\u3002\u4f8b\u5982\u4f60\u5011\u5bb6\u6d17\u8863\u6a5f\u58de\u4e86\u3002\u53eb\u4fee\u9700\u89813\u5929\u5f8c\u624d\u4f86\u3002\u9019\u6642\u5019\u4f60\u5fc3\u88e1\u5c31\u6709\u5370\u8c61\uff0c\u5169\u689d\u8857\u5916\uff0c\u4f60\u6bcf\u5929\u4e0a\u73ed\u7d93\u904e\u7684\u8def\u4e0a\uff0c\u6709\u5bb6\u81ea\u52a9\u6d17\u8863\u5e97\u3002\u6240\u4ee5\u9019\u5bb6\u81ea\u52a9\u6d17\u8863\u5e97\uff0c\u56e0\u6b64\u63a5\u5230\u4e86\u751f\u610f\u3002<\/p>\n\n\n\n

\u4f46\u5982\u679c\u4f60\u7684\u751f\u610f\u4e0d\u662f\u5be6\u9ad4\u3002\u800c\u662f\u5b8c\u5168\u5728\u7db2\u8def\u3002\u90a3\u5370\u8c61\u5efa\u7acb\u5c31\u66f4\u56f0\u96e3\u4e86\u3002\u4f60\u9700\u8981\u8b93\u770b\u904e\u4f60\u5ee3\u544a\u7684\u4eba\uff0c\u4e4b\u5f8c\u5982\u679c\u6709\u9700\u8981\uff0c\u81f3\u5c11\u8a18\u5f97\u8981\u641c\u5c0b\u4ec0\u9ebc\uff1f\u66f4\u597d\u7684\u72c0\u6cc1\u662f\uff0c\u300c\u8a18\u5f97\u4f60\u7684\u540d\u5b57\u3002<\/strong>\u300d<\/p>\n\n\n\n

\u7576\u9019\u500b\u5ba2\u4eba\u770b\u904e\u4f60\u7684\u5ee3\u544a\u3002\u77ed\u671f\u4ed6\u6c92\u6709\u9700\u8981\u3002\u67d0\u4e00\u5929\u4ed6\u9700\u8981\u4e86\u3002\u81f3\u5c11\u4ed6\u6703\u7528\u4f60\u7684\u540d\u5b57Google\u3002\u6216\u662f\u9592\u804a\u4e2d\uff0c\u670b\u53cb\u804a\u5230\u4ed6\u60f3\u8981\u88dd\u6c23\u5bc6\u7a97\u3002\u9019\u500b\u964c\u751f\u5ba2\u4eba\u6703\u812b\u53e3\u8aaa\u51fa\uff0c\u4f60\u53ef\u4ee5\u53bb\u770b\u770bXX\u6c23\u5bc6\u7a97\u3002\u4ed6\u5011\u597d\u50cf\u9084\u4e0d\u932f\u3002(\u5be6\u969b\u4e0a\u4ed6\u81ea\u5df1\u4e5f\u6c92\u8cb7\u904e)<\/p>\n\n\n\n

\u7d93\u71df\u751f\u610f\u8ddf\u6295\u8cc7\u5f88\u50cf<\/strong><\/p>\n\n\n\n

\u77ed\u671f\u4f86\u8aaa\uff0c\u7e3d\u6703\u6709\u4e9b\u8cfa\uff0c\u6709\u4e9b\u8ce0\u3002\u8aaa\u81ea\u5df1\u5f9e\u51fa\u751f\u5230\u73fe\u5728\u5b8c\u5168\u6c92\u8ce0\u904e\u7684\uff0c\u771f\u7684\u662f\u8b1b\u5e79\u8a71\u3002\u4f60\u9700\u8981\u77e5\u9053\u81ea\u5df1\u6709\u54ea\u4e9b\u4e3b\u529b\u662f\u53ef\u4ee5\u7372\u5229\u3002\u800c\u6709\u4e9b\u5ee3\u544a(\u6295\u8cc7)\u8ce0\u662f\u6b63\u5e38\u7684\u3002\u5c31\u8ddf\u7403\u8cfd\u4e00\u6a23\uff0c\u51fa\u624b\u5c31\u6703\u6709\u4e0d\u547d\u4e2d\u7684\u53ef\u80fd\u3002\u4f46\u5b8c\u5168\u4e0d\u51fa\u624b\uff0c\u4e00\u5b9a\u4e0d\u6703\u8d0f\u3002<\/p>\n\n\n\n

\u6574\u9ad4\u4f86\u8aaa\uff0c\u53ea\u8981\u8ce0\u7684\u90e8\u5206\u662f\u53ef\u4ee5\u300c\u627f\u53d7\u300d\u7684\u7bc4\u570d\u3002\u90a3\u90fd\u662f\u5fc5\u9808\u53bb\u5617\u8a66\u7684\u3002\u600e\u9ebc\u77e5\u9053\u9019\u7b46\u5ee3\u544a\u6295\u8cc7\u662f\u53ef\u4ee5\u627f\u53d7\u7684\u5462\uff1f\u4f60\u6295\u653e\u51fa\u53bb\uff0c\u7136\u5f8c\u5b8c\u5168\u6c92\u6210\u4ea4\u3002\u4f60\u9084\u662f\u7761\u5f97\u5f88\u597d\u3002\u90a3\u9019\u6a23\u7684\u91d1\u984d\uff0c\u5c31\u662f\u4f60\u53ef\u4ee5\u627f\u53d7\u7684\u3002<\/p>\n\n\n\n

\u9577\u671f\u4f86\u770b\u3002\u5ee3\u544a\u5982\u679c\u6709\u5728\u964c\u751f\u5ba2\u4eba\u4e2d\u7559\u4e0b\u300c\u540d\u5b57\u300d\u3002\u4f60\u624d\u6703\u6709\u9577\u671f\u6295\u8cc7\u7684\u50f9\u503c\u3002\u5c31\u50cf\u4ee5\u4e0b\u7684\u5ee3\u544a\u4e3b\u6a19\uff0c\u4e00\u822c\u4eba\u61c9\u8a72\u731c\u5f97\u51fa\u662f\u4ec0\u9ebc\uff1a<\/p>\n\n\n\n

\u611f\u5192\u7528XX
\u4f60\u7d2f\u4e86\u55ce\uff1fXXXXX
\u79df\u623f\u5b50\u5c31\u4e0aXXX\u79df\u5c4b\u7db2<\/p>\n\n\n\n

\u4f60\u7684\u5bb6\u7684\u5ee3\u544a\u4e3b\u6a19\uff0c\u81ea\u5df1\u5957\u770b\u770b\u516c\u5f0f\u5427\u3002\u901a\u4fd7\u7684\u4fd7\u8a71+\u4f60\u7684\u516c\u53f8\u540d(\u6216\u7522\u54c1\u540d)\u3002<\/p>\n\n\n\n

<\/div>\n\n\n\n

*\u5982\u679c\u4f60\u5c0d\u76f8\u95dc\u6587\u7ae0\u6709\u8208\u8da3\uff0c\u6b61\u8fce\u8ffd\u8e64 \u8b1d\u7ae0\u5347FB<\/a><\/strong><\/p>\n\n\n\n

<\/div>\n\n\n\n

\u8b1d\u7ae0\u5347\u8fd1\u671f\u8ab2\u7a0b<\/strong>
\n\n\n\n\t\n\t\n\t\n\t\n\t\n\t\n\t\n\t
\u985e\u578b<\/td>\u8b1b\u5e2b<\/td>\u8ab2\u7a0b\u4e3b\u984c<\/td>\n<\/tr>\n
\u7dda\u4e0a<\/td>\u8b1d\u7ae0\u5347<\/td>FB\u8207IG\u5ee3\u544a\u5165\u9580<\/a><\/td>\n<\/tr>\n
\u7dda\u4e0a<\/td>\u8b1d\u7ae0\u5347<\/td>FB\u8207IG\u5ee3\u544a\u4e2d\u968e<\/a><\/td>\n<\/tr>\n
\u7dda\u4e0a<\/td>\u8b1d\u7ae0\u5347<\/td>FB\u8207IG\u5ee3\u544a\u9ad8\u968e<\/a><\/td>\n<\/tr>\n
\u7dda\u4e0a<\/td>\u8b1d\u7ae0\u5347<\/td>Google\u5ee3\u544a\u5165\u9580<\/a><\/td>\n<\/tr>\n
\u7dda\u4e0a<\/td>\u8b1d\u7ae0\u5347<\/td>Google\u5ee3\u544a\u9032\u968e<\/a><\/td>\n<\/tr>\n
\u7dda\u4e0a<\/td>\u8b1d\u7ae0\u5347<\/td>GA4\u6d41\u91cf\u5206\u6790\u5165\u9580<\/a><\/td>\n<\/tr>\n
\u7dda\u4e0a<\/td>\u8b1d\u7ae0\u5347<\/td>GA4\u6d41\u91cf\u5206\u6790\u9032\u968e<\/a><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<\/p>\n\n\n\n
<\/div>\n","protected":false},"excerpt":{"rendered":"

\u5982\u679c\u6211\u6709\u6a5f\u6703\u767b\u4e0a\u7f8e\u570b\u8077\u7c43NBA\uff0c\u5728\u7403\u968a\u5927\u5e45\u843d\u5f8c\u7684\u5783\u573e\u6642\u9593\u4e0a\u58343\u5206\u9418\u3002\u5e78\u904b\u7684\u51fa\u624b\u4e00\u6b21\uff0c\u547d\u4e2d\u4e00\u7403\u3002 \u9694\u5929\u6211\u56e0\u70ba\u6230\u529b … <\/p>\n

\u95b1\u8b80\u5168\u6587\u3008\u3010\u8b1d\u7ae0\u5347\u5c08\u6b04\u3011\u7b2c29\u8a71-\u8a72\u7528\u4ec0\u9ebc\u6642\u9593\u8996\u89d2\u770bROAS\u3009<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[130],"tags":[180],"class_list":["post-6224","post","type-post","status-publish","format-standard","hentry","category-130","tag-roas"],"yoast_head":"\n\u3010\u8b1d\u7ae0\u5347\u5c08\u6b04\u3011\u7b2c29\u8a71-\u8a72\u7528\u4ec0\u9ebc\u6642\u9593\u8996\u89d2\u770bROAS - \u4e09\u661f\u7d71\u8a08<\/title>\n<meta name=\"description\" content=\"\u4ec0\u9ebc\u662fROAS\u5ee3\u544a\u6295\u8cc7\u5831\u916c\u7387\uff1f\u5982\u679c\u6211\u5011\u82b1\u4e861\u584a\u9322\u5ee3\u544a\u8cbb\uff0c\u7d50\u679c\u5e36\u52d5\u71df\u65366\u584a\u9322\u3002\u90a3\u6211\u5011\u5c31\u6703\u8aaa\u662fROAS=6\u3002ROAS=\u71df\u6536\/\u5ee3\u544a\u91d1\u984d\u3002\u6700\u591a\u4eba\u60f3\u8981\u554f\u7684\u662f\uff1aROAS\u591a\u5c11\u624d\u7b97\u597d\uff1f\u9019\u500b\u554f\u984c\u5176\u5be6\u4e0d\u7cbe\u78ba\u3002\u5c31\u8ddf\u9ad4\u80b2\u7af6\u8cfd\u4e00\u6a23\uff0c\u5c0d\u624b\u7684\u96e3\u5ea6\u4e0d\u540c\uff0c\u5f97\u5206\u7684\u96e3\u6613\u4e5f\u5c31\u4e0d\u540c\u3002\u6240\u4ee5\u7cbe\u78ba\u7684\u554f\u984c\u61c9\u8a72\u662f\u554f\u81ea\u5df1...\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.tutortristar.com\/?p=6224\" \/>\n<meta property=\"og:locale\" content=\"zh_TW\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"\u3010\u8b1d\u7ae0\u5347\u5c08\u6b04\u3011\u7b2c29\u8a71-\u8a72\u7528\u4ec0\u9ebc\u6642\u9593\u8996\u89d2\u770bROAS - \u4e09\u661f\u7d71\u8a08\" \/>\n<meta property=\"og:description\" content=\"\u4ec0\u9ebc\u662fROAS\u5ee3\u544a\u6295\u8cc7\u5831\u916c\u7387\uff1f\u5982\u679c\u6211\u5011\u82b1\u4e861\u584a\u9322\u5ee3\u544a\u8cbb\uff0c\u7d50\u679c\u5e36\u52d5\u71df\u65366\u584a\u9322\u3002\u90a3\u6211\u5011\u5c31\u6703\u8aaa\u662fROAS=6\u3002ROAS=\u71df\u6536\/\u5ee3\u544a\u91d1\u984d\u3002\u6700\u591a\u4eba\u60f3\u8981\u554f\u7684\u662f\uff1aROAS\u591a\u5c11\u624d\u7b97\u597d\uff1f\u9019\u500b\u554f\u984c\u5176\u5be6\u4e0d\u7cbe\u78ba\u3002\u5c31\u8ddf\u9ad4\u80b2\u7af6\u8cfd\u4e00\u6a23\uff0c\u5c0d\u624b\u7684\u96e3\u5ea6\u4e0d\u540c\uff0c\u5f97\u5206\u7684\u96e3\u6613\u4e5f\u5c31\u4e0d\u540c\u3002\u6240\u4ee5\u7cbe\u78ba\u7684\u554f\u984c\u61c9\u8a72\u662f\u554f\u81ea\u5df1...\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.tutortristar.com\/?p=6224\" \/>\n<meta property=\"og:site_name\" content=\"\u4e09\u661f\u7d71\u8a08\" \/>\n<meta property=\"article:published_time\" content=\"2021-08-13T01:29:51+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2022-07-23T06:28:58+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/lh3.googleusercontent.com\/tGPwnV_O8k2iXqL1rnGAqjrOaRg7AGaxjZFiHGami50qzAEK1xabVzUHDDpULgR7S06lAEt5gomY7WB00xE9gLimD9bHIL0VIbI42uNUjK1Uw3BIDS8aGMBYk3fjEWsp6JnEIRuyXNc=w2400\" \/>\n<meta name=\"author\" content=\"\u8b1d \u7ae0\u5347\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"\u4f5c\u8005:\" \/>\n\t<meta name=\"twitter:data1\" content=\"\u8b1d \u7ae0\u5347\" \/>\n\t<meta name=\"twitter:label2\" content=\"\u9810\u4f30\u95b1\u8b80\u6642\u9593\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 \u5206\u9418\" \/>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"\u3010\u8b1d\u7ae0\u5347\u5c08\u6b04\u3011\u7b2c29\u8a71-\u8a72\u7528\u4ec0\u9ebc\u6642\u9593\u8996\u89d2\u770bROAS - \u4e09\u661f\u7d71\u8a08","description":"\u4ec0\u9ebc\u662fROAS\u5ee3\u544a\u6295\u8cc7\u5831\u916c\u7387\uff1f\u5982\u679c\u6211\u5011\u82b1\u4e861\u584a\u9322\u5ee3\u544a\u8cbb\uff0c\u7d50\u679c\u5e36\u52d5\u71df\u65366\u584a\u9322\u3002\u90a3\u6211\u5011\u5c31\u6703\u8aaa\u662fROAS=6\u3002ROAS=\u71df\u6536\/\u5ee3\u544a\u91d1\u984d\u3002\u6700\u591a\u4eba\u60f3\u8981\u554f\u7684\u662f\uff1aROAS\u591a\u5c11\u624d\u7b97\u597d\uff1f\u9019\u500b\u554f\u984c\u5176\u5be6\u4e0d\u7cbe\u78ba\u3002\u5c31\u8ddf\u9ad4\u80b2\u7af6\u8cfd\u4e00\u6a23\uff0c\u5c0d\u624b\u7684\u96e3\u5ea6\u4e0d\u540c\uff0c\u5f97\u5206\u7684\u96e3\u6613\u4e5f\u5c31\u4e0d\u540c\u3002\u6240\u4ee5\u7cbe\u78ba\u7684\u554f\u984c\u61c9\u8a72\u662f\u554f\u81ea\u5df1...","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.tutortristar.com\/?p=6224","og_locale":"zh_TW","og_type":"article","og_title":"\u3010\u8b1d\u7ae0\u5347\u5c08\u6b04\u3011\u7b2c29\u8a71-\u8a72\u7528\u4ec0\u9ebc\u6642\u9593\u8996\u89d2\u770bROAS - \u4e09\u661f\u7d71\u8a08","og_description":"\u4ec0\u9ebc\u662fROAS\u5ee3\u544a\u6295\u8cc7\u5831\u916c\u7387\uff1f\u5982\u679c\u6211\u5011\u82b1\u4e861\u584a\u9322\u5ee3\u544a\u8cbb\uff0c\u7d50\u679c\u5e36\u52d5\u71df\u65366\u584a\u9322\u3002\u90a3\u6211\u5011\u5c31\u6703\u8aaa\u662fROAS=6\u3002ROAS=\u71df\u6536\/\u5ee3\u544a\u91d1\u984d\u3002\u6700\u591a\u4eba\u60f3\u8981\u554f\u7684\u662f\uff1aROAS\u591a\u5c11\u624d\u7b97\u597d\uff1f\u9019\u500b\u554f\u984c\u5176\u5be6\u4e0d\u7cbe\u78ba\u3002\u5c31\u8ddf\u9ad4\u80b2\u7af6\u8cfd\u4e00\u6a23\uff0c\u5c0d\u624b\u7684\u96e3\u5ea6\u4e0d\u540c\uff0c\u5f97\u5206\u7684\u96e3\u6613\u4e5f\u5c31\u4e0d\u540c\u3002\u6240\u4ee5\u7cbe\u78ba\u7684\u554f\u984c\u61c9\u8a72\u662f\u554f\u81ea\u5df1...","og_url":"https:\/\/www.tutortristar.com\/?p=6224","og_site_name":"\u4e09\u661f\u7d71\u8a08","article_published_time":"2021-08-13T01:29:51+00:00","article_modified_time":"2022-07-23T06:28:58+00:00","og_image":[{"url":"https:\/\/lh3.googleusercontent.com\/tGPwnV_O8k2iXqL1rnGAqjrOaRg7AGaxjZFiHGami50qzAEK1xabVzUHDDpULgR7S06lAEt5gomY7WB00xE9gLimD9bHIL0VIbI42uNUjK1Uw3BIDS8aGMBYk3fjEWsp6JnEIRuyXNc=w2400","type":"","width":"","height":""}],"author":"\u8b1d \u7ae0\u5347","twitter_card":"summary_large_image","twitter_misc":{"\u4f5c\u8005:":"\u8b1d \u7ae0\u5347","\u9810\u4f30\u95b1\u8b80\u6642\u9593":"1 \u5206\u9418"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.tutortristar.com\/?p=6224#article","isPartOf":{"@id":"https:\/\/www.tutortristar.com\/?p=6224"},"author":{"name":"\u8b1d \u7ae0\u5347","@id":"https:\/\/www.tutortristar.com\/#\/schema\/person\/a9eebd1f1aaaeffabb4f2505f625da52"},"headline":"\u3010\u8b1d\u7ae0\u5347\u5c08\u6b04\u3011\u7b2c29\u8a71-\u8a72\u7528\u4ec0\u9ebc\u6642\u9593\u8996\u89d2\u770bROAS","datePublished":"2021-08-13T01:29:51+00:00","dateModified":"2022-07-23T06:28:58+00:00","mainEntityOfPage":{"@id":"https:\/\/www.tutortristar.com\/?p=6224"},"wordCount":39,"image":{"@id":"https:\/\/www.tutortristar.com\/?p=6224#primaryimage"},"thumbnailUrl":"https:\/\/lh3.googleusercontent.com\/tGPwnV_O8k2iXqL1rnGAqjrOaRg7AGaxjZFiHGami50qzAEK1xabVzUHDDpULgR7S06lAEt5gomY7WB00xE9gLimD9bHIL0VIbI42uNUjK1Uw3BIDS8aGMBYk3fjEWsp6JnEIRuyXNc=w2400","keywords":["ROAS"],"articleSection":["\u6578\u4f4d\u884c\u92b7"],"inLanguage":"zh-TW"},{"@type":"WebPage","@id":"https:\/\/www.tutortristar.com\/?p=6224","url":"https:\/\/www.tutortristar.com\/?p=6224","name":"\u3010\u8b1d\u7ae0\u5347\u5c08\u6b04\u3011\u7b2c29\u8a71-\u8a72\u7528\u4ec0\u9ebc\u6642\u9593\u8996\u89d2\u770bROAS - \u4e09\u661f\u7d71\u8a08","isPartOf":{"@id":"https:\/\/www.tutortristar.com\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.tutortristar.com\/?p=6224#primaryimage"},"image":{"@id":"https:\/\/www.tutortristar.com\/?p=6224#primaryimage"},"thumbnailUrl":"https:\/\/lh3.googleusercontent.com\/tGPwnV_O8k2iXqL1rnGAqjrOaRg7AGaxjZFiHGami50qzAEK1xabVzUHDDpULgR7S06lAEt5gomY7WB00xE9gLimD9bHIL0VIbI42uNUjK1Uw3BIDS8aGMBYk3fjEWsp6JnEIRuyXNc=w2400","datePublished":"2021-08-13T01:29:51+00:00","dateModified":"2022-07-23T06:28:58+00:00","author":{"@id":"https:\/\/www.tutortristar.com\/#\/schema\/person\/a9eebd1f1aaaeffabb4f2505f625da52"},"description":"\u4ec0\u9ebc\u662fROAS\u5ee3\u544a\u6295\u8cc7\u5831\u916c\u7387\uff1f\u5982\u679c\u6211\u5011\u82b1\u4e861\u584a\u9322\u5ee3\u544a\u8cbb\uff0c\u7d50\u679c\u5e36\u52d5\u71df\u65366\u584a\u9322\u3002\u90a3\u6211\u5011\u5c31\u6703\u8aaa\u662fROAS=6\u3002ROAS=\u71df\u6536\/\u5ee3\u544a\u91d1\u984d\u3002\u6700\u591a\u4eba\u60f3\u8981\u554f\u7684\u662f\uff1aROAS\u591a\u5c11\u624d\u7b97\u597d\uff1f\u9019\u500b\u554f\u984c\u5176\u5be6\u4e0d\u7cbe\u78ba\u3002\u5c31\u8ddf\u9ad4\u80b2\u7af6\u8cfd\u4e00\u6a23\uff0c\u5c0d\u624b\u7684\u96e3\u5ea6\u4e0d\u540c\uff0c\u5f97\u5206\u7684\u96e3\u6613\u4e5f\u5c31\u4e0d\u540c\u3002\u6240\u4ee5\u7cbe\u78ba\u7684\u554f\u984c\u61c9\u8a72\u662f\u554f\u81ea\u5df1...","breadcrumb":{"@id":"https:\/\/www.tutortristar.com\/?p=6224#breadcrumb"},"inLanguage":"zh-TW","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.tutortristar.com\/?p=6224"]}]},{"@type":"ImageObject","inLanguage":"zh-TW","@id":"https:\/\/www.tutortristar.com\/?p=6224#primaryimage","url":"https:\/\/lh3.googleusercontent.com\/tGPwnV_O8k2iXqL1rnGAqjrOaRg7AGaxjZFiHGami50qzAEK1xabVzUHDDpULgR7S06lAEt5gomY7WB00xE9gLimD9bHIL0VIbI42uNUjK1Uw3BIDS8aGMBYk3fjEWsp6JnEIRuyXNc=w2400","contentUrl":"https:\/\/lh3.googleusercontent.com\/tGPwnV_O8k2iXqL1rnGAqjrOaRg7AGaxjZFiHGami50qzAEK1xabVzUHDDpULgR7S06lAEt5gomY7WB00xE9gLimD9bHIL0VIbI42uNUjK1Uw3BIDS8aGMBYk3fjEWsp6JnEIRuyXNc=w2400"},{"@type":"BreadcrumbList","@id":"https:\/\/www.tutortristar.com\/?p=6224#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"\u9996\u9801","item":"https:\/\/www.tutortristar.com\/"},{"@type":"ListItem","position":2,"name":"\u3010\u8b1d\u7ae0\u5347\u5c08\u6b04\u3011\u7b2c29\u8a71-\u8a72\u7528\u4ec0\u9ebc\u6642\u9593\u8996\u89d2\u770bROAS"}]},{"@type":"WebSite","@id":"https:\/\/www.tutortristar.com\/#website","url":"https:\/\/www.tutortristar.com\/","name":"\u4e09\u661f\u7d71\u8a08","description":"","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.tutortristar.com\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"zh-TW"},{"@type":"Person","@id":"https:\/\/www.tutortristar.com\/#\/schema\/person\/a9eebd1f1aaaeffabb4f2505f625da52","name":"\u8b1d \u7ae0\u5347","image":{"@type":"ImageObject","inLanguage":"zh-TW","@id":"https:\/\/www.tutortristar.com\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/84f20d8a60dd751d9244239c6089c656f6f04b7c541f007cc9c2ef1a588a32fa?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/84f20d8a60dd751d9244239c6089c656f6f04b7c541f007cc9c2ef1a588a32fa?s=96&d=mm&r=g","caption":"\u8b1d \u7ae0\u5347"},"url":"https:\/\/www.tutortristar.com\/?author=1"}]}},"_links":{"self":[{"href":"https:\/\/www.tutortristar.com\/index.php?rest_route=\/wp\/v2\/posts\/6224","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.tutortristar.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.tutortristar.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.tutortristar.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.tutortristar.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=6224"}],"version-history":[{"count":2,"href":"https:\/\/www.tutortristar.com\/index.php?rest_route=\/wp\/v2\/posts\/6224\/revisions"}],"predecessor-version":[{"id":7083,"href":"https:\/\/www.tutortristar.com\/index.php?rest_route=\/wp\/v2\/posts\/6224\/revisions\/7083"}],"wp:attachment":[{"href":"https:\/\/www.tutortristar.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=6224"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.tutortristar.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=6224"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.tutortristar.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=6224"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}