{"id":2148,"date":"2018-03-24T10:20:31","date_gmt":"2018-03-24T02:20:31","guid":{"rendered":"http:\/\/www.tutortristar.com\/?p=2148"},"modified":"2022-08-27T10:29:31","modified_gmt":"2022-08-27T02:29:31","slug":"%e3%80%90%e8%ac%9d%e7%ab%a0%e5%8d%87%e5%b0%88%e6%ac%84%e3%80%91%e6%98%8e%e5%b9%b4%e7%9a%84%e5%bb%a3%e5%91%8a%e8%a6%81%e8%8a%b1%e5%a4%9a%e5%b0%91%e9%8c%a2","status":"publish","type":"post","link":"https:\/\/www.tutortristar.com\/?p=2148","title":{"rendered":"\u3010\u8b1d\u7ae0\u5347\u5c08\u6b04\u3011\u660e\u5e74\u7684\u5ee3\u544a\u8981\u82b1\u591a\u5c11\u9322-ROAS\u8207ROI"},"content":{"rendered":"\n

ROAS<\/strong>=\u71df\u6536\/\u5ee3\u544a\u8cbb
ROI<\/strong>=(\u71df\u6536-\u6210\u672c)\/\u5ee3\u544a\u8cbb<\/p>\n\n\n\n

\u7b54\u6848\u7d55\u5c0d\u4e0d\u6703\u662f\u4e0d\u7528\u9322\uff0c\u5982\u679c\u4f60\u5f85\u7684\u516c\u53f8\u9084\u662f\u9189\u5fc3\u65bc\u514d\u8cbb\u884c\u92b7\uff0c\u4f60\u90a3\u61c9\u8a72\u597d\u597d\u60f3\u60f3\u81ea\u5df1\u5e74\u5f8c\u7684\u51fa\u8def\u3002<\/p>\n\n\n\n

\u7b2c1\u9ede:\u901a\u5e38\u4f60\u7684\u5ee3\u544a\u8cbb\u62951\u584a\u9322\uff0c\u5230\u5e95\u8981\u8cfa\u591a\u5c11\u71df\u696d\u984d\u6c92\u6709\u6a19\u6e96(\u56e0\u70ba\u6bdb\u5229\u7d50\u69cb\u90fd\u4e0d\u4e00\u6a23)\uff0c\u9019\u500b\u503c\u53eb\u505aROAS\uff0c\u9084\u6c92\u7b97\u904e\u7684\u8a18\u5f97\u7b97\u770b\u770b\u3002
\u7b2c2\u9ede:\u5ee3\u544a\u8cbb\u4e0d\u5728\u8cb4\u8207\u4fbf\u5b9c\uff0c\u800c\u57281\u584a\u9322\u5230\u5e95\u53ef\u4ee5\u6efe\u51fa\u591a\u5c11\u696d\u7e3e\uff0c\u9084\u662f\u5728\u7b97ROAS\u3002<\/p>\n\n\n\n

\u7df4\u7fd2\u984c:\u5982\u679c\u4f60\u5011\u5bb6\u7684\u80fd\u7372\u5229\u7684ROAS\u662f5\u4ee5\u4e0a\uff0c\u800c\u6bcf\u500b\u6708\u76ee\u6a19100\u842c\u71df\u696d\u984d\u7684\u8a71\uff0c\u90a3\u5ee3\u544a\u8cbb\u5c31\u662f\u898120\u842c\uff0c\u5982\u679c\u4f60\u5011\u5bb6\u7684\u884c\u92b7\u53ef\u4ee5\u4f4e\u65bc20\u842c\u5c31\u9054\u6a19\uff0c\u8a18\u5f97\u5be6\u8cea\u9f13\u52f5\u4e00\u4e0b\u4ed6\u3002<\/p>\n\n\n\n

\u5982\u679c\u4ed6\u75281\u842c\u584a\u5c31\u9054\u6a19\uff0c\u90a3\u4f60\u61c9\u8a72\u8981\u958b\u59cb\u627e\u4eba\u4e86\uff0c\u56e0\u70ba\u7559\u5f97\u4f4f\u7684\u6a5f\u6703\u4e0d\u5927!<\/p>\n\n\n\n

<\/div>\n\n\n\n

*\u5982\u679c\u4f60\u5c0d\u76f8\u95dc\u6587\u7ae0\u6709\u8208\u8da3\uff0c\u6b61\u8fce\u8ffd\u8e64 \u8b1d\u7ae0\u5347FB<\/a><\/strong>
*\u8b1d\u7ae0\u5347\u8fd1\u671f\u8ab2\u7a0b<\/strong>
\n\n\n\n\t\n\t\n\t\n\t\n\t\n\t\n\t\n\t
\u985e\u578b<\/td>\u8b1b\u5e2b<\/td>\u8ab2\u7a0b\u4e3b\u984c<\/td>\n<\/tr>\n
\u7dda\u4e0a<\/td>\u8b1d\u7ae0\u5347<\/td>FB\u8207IG\u5ee3\u544a\u5165\u9580<\/a><\/td>\n<\/tr>\n
\u7dda\u4e0a<\/td>\u8b1d\u7ae0\u5347<\/td>FB\u8207IG\u5ee3\u544a\u4e2d\u968e<\/a><\/td>\n<\/tr>\n
\u7dda\u4e0a<\/td>\u8b1d\u7ae0\u5347<\/td>FB\u8207IG\u5ee3\u544a\u9ad8\u968e<\/a><\/td>\n<\/tr>\n
\u7dda\u4e0a<\/td>\u8b1d\u7ae0\u5347<\/td>Google\u5ee3\u544a\u5165\u9580<\/a><\/td>\n<\/tr>\n
\u7dda\u4e0a<\/td>\u8b1d\u7ae0\u5347<\/td>Google\u5ee3\u544a\u9032\u968e<\/a><\/td>\n<\/tr>\n
\u7dda\u4e0a<\/td>\u8b1d\u7ae0\u5347<\/td>GA4\u6d41\u91cf\u5206\u6790\u5165\u9580<\/a><\/td>\n<\/tr>\n
\u7dda\u4e0a<\/td>\u8b1d\u7ae0\u5347<\/td>GA4\u6d41\u91cf\u5206\u6790\u9032\u968e<\/a><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n <\/p>\n","protected":false},"excerpt":{"rendered":"

ROAS=\u71df\u6536\/\u5ee3\u544a\u8cbbROI=(\u71df\u6536-\u6210\u672c)\/\u5ee3\u544a\u8cbb \u7b54\u6848\u7d55\u5c0d\u4e0d\u6703\u662f\u4e0d\u7528\u9322\uff0c\u5982\u679c\u4f60\u5f85\u7684\u516c\u53f8\u9084\u662f\u9189\u5fc3\u65bc\u514d\u8cbb\u884c\u92b7\uff0c … <\/p>\n

\u95b1\u8b80\u5168\u6587\u3008\u3010\u8b1d\u7ae0\u5347\u5c08\u6b04\u3011\u660e\u5e74\u7684\u5ee3\u544a\u8981\u82b1\u591a\u5c11\u9322-ROAS\u8207ROI\u3009<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[130],"tags":[180],"class_list":["post-2148","post","type-post","status-publish","format-standard","hentry","category-130","tag-roas"],"yoast_head":"\n\u3010\u8b1d\u7ae0\u5347\u5c08\u6b04\u3011\u660e\u5e74\u7684\u5ee3\u544a\u8981\u82b1\u591a\u5c11\u9322-ROAS\u8207ROI - \u4e09\u661f\u7d71\u8a08<\/title>\n<meta name=\"description\" content=\"ROAS=\u71df\u6536\/\u5ee3\u544a\u8cbb\u3002 ROI=(\u71df\u6536-\u6210\u672c)\/\u5ee3\u544a\u8cbb\u3002 \u7b2c1\u9ede:\u901a\u5e38\u4f60\u7684\u5ee3\u544a\u8cbb\u62951\u584a\u9322\uff0c\u5230\u5e95\u8981\u8cfa\u591a\u5c11\u71df\u696d\u984d\u6c92\u6709\u6a19\u6e96(\u56e0\u70ba\u6bdb\u5229\u7d50\u69cb\u90fd\u4e0d\u4e00\u6a23)\uff0c\u9019\u500b\u503c\u53eb\u505aROAS\uff0c\u9084\u6c92\u7b97\u904e\u7684\u8a18\u5f97\u7b97\u770b\u770b\u3002 \u7b2c2\u9ede:\u5ee3\u544a\u8cbb\u4e0d\u5728\u8cb4\u8207\u4fbf\u5b9c\uff0c\u800c\u57281\u584a\u9322\u5230\u5e95\u53ef\u4ee5\u6efe\u51fa\u591a\u5c11\u696d\u7e3e\uff0c\u9084\u662f\u5728\u7b97ROAS\u3002\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.tutortristar.com\/?p=2148\" \/>\n<meta property=\"og:locale\" content=\"zh_TW\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"\u3010\u8b1d\u7ae0\u5347\u5c08\u6b04\u3011\u660e\u5e74\u7684\u5ee3\u544a\u8981\u82b1\u591a\u5c11\u9322-ROAS\u8207ROI - \u4e09\u661f\u7d71\u8a08\" \/>\n<meta property=\"og:description\" content=\"ROAS=\u71df\u6536\/\u5ee3\u544a\u8cbb\u3002 ROI=(\u71df\u6536-\u6210\u672c)\/\u5ee3\u544a\u8cbb\u3002 \u7b2c1\u9ede:\u901a\u5e38\u4f60\u7684\u5ee3\u544a\u8cbb\u62951\u584a\u9322\uff0c\u5230\u5e95\u8981\u8cfa\u591a\u5c11\u71df\u696d\u984d\u6c92\u6709\u6a19\u6e96(\u56e0\u70ba\u6bdb\u5229\u7d50\u69cb\u90fd\u4e0d\u4e00\u6a23)\uff0c\u9019\u500b\u503c\u53eb\u505aROAS\uff0c\u9084\u6c92\u7b97\u904e\u7684\u8a18\u5f97\u7b97\u770b\u770b\u3002 \u7b2c2\u9ede:\u5ee3\u544a\u8cbb\u4e0d\u5728\u8cb4\u8207\u4fbf\u5b9c\uff0c\u800c\u57281\u584a\u9322\u5230\u5e95\u53ef\u4ee5\u6efe\u51fa\u591a\u5c11\u696d\u7e3e\uff0c\u9084\u662f\u5728\u7b97ROAS\u3002\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.tutortristar.com\/?p=2148\" \/>\n<meta property=\"og:site_name\" content=\"\u4e09\u661f\u7d71\u8a08\" \/>\n<meta property=\"article:published_time\" content=\"2018-03-24T02:20:31+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2022-08-27T02:29:31+00:00\" \/>\n<meta name=\"author\" content=\"\u8b1d \u7ae0\u5347\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"\u4f5c\u8005:\" \/>\n\t<meta name=\"twitter:data1\" content=\"\u8b1d \u7ae0\u5347\" \/>\n\t<meta name=\"twitter:label2\" content=\"\u9810\u4f30\u95b1\u8b80\u6642\u9593\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 \u5206\u9418\" \/>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"\u3010\u8b1d\u7ae0\u5347\u5c08\u6b04\u3011\u660e\u5e74\u7684\u5ee3\u544a\u8981\u82b1\u591a\u5c11\u9322-ROAS\u8207ROI - \u4e09\u661f\u7d71\u8a08","description":"ROAS=\u71df\u6536\/\u5ee3\u544a\u8cbb\u3002 ROI=(\u71df\u6536-\u6210\u672c)\/\u5ee3\u544a\u8cbb\u3002 \u7b2c1\u9ede:\u901a\u5e38\u4f60\u7684\u5ee3\u544a\u8cbb\u62951\u584a\u9322\uff0c\u5230\u5e95\u8981\u8cfa\u591a\u5c11\u71df\u696d\u984d\u6c92\u6709\u6a19\u6e96(\u56e0\u70ba\u6bdb\u5229\u7d50\u69cb\u90fd\u4e0d\u4e00\u6a23)\uff0c\u9019\u500b\u503c\u53eb\u505aROAS\uff0c\u9084\u6c92\u7b97\u904e\u7684\u8a18\u5f97\u7b97\u770b\u770b\u3002 \u7b2c2\u9ede:\u5ee3\u544a\u8cbb\u4e0d\u5728\u8cb4\u8207\u4fbf\u5b9c\uff0c\u800c\u57281\u584a\u9322\u5230\u5e95\u53ef\u4ee5\u6efe\u51fa\u591a\u5c11\u696d\u7e3e\uff0c\u9084\u662f\u5728\u7b97ROAS\u3002","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.tutortristar.com\/?p=2148","og_locale":"zh_TW","og_type":"article","og_title":"\u3010\u8b1d\u7ae0\u5347\u5c08\u6b04\u3011\u660e\u5e74\u7684\u5ee3\u544a\u8981\u82b1\u591a\u5c11\u9322-ROAS\u8207ROI - \u4e09\u661f\u7d71\u8a08","og_description":"ROAS=\u71df\u6536\/\u5ee3\u544a\u8cbb\u3002 ROI=(\u71df\u6536-\u6210\u672c)\/\u5ee3\u544a\u8cbb\u3002 \u7b2c1\u9ede:\u901a\u5e38\u4f60\u7684\u5ee3\u544a\u8cbb\u62951\u584a\u9322\uff0c\u5230\u5e95\u8981\u8cfa\u591a\u5c11\u71df\u696d\u984d\u6c92\u6709\u6a19\u6e96(\u56e0\u70ba\u6bdb\u5229\u7d50\u69cb\u90fd\u4e0d\u4e00\u6a23)\uff0c\u9019\u500b\u503c\u53eb\u505aROAS\uff0c\u9084\u6c92\u7b97\u904e\u7684\u8a18\u5f97\u7b97\u770b\u770b\u3002 \u7b2c2\u9ede:\u5ee3\u544a\u8cbb\u4e0d\u5728\u8cb4\u8207\u4fbf\u5b9c\uff0c\u800c\u57281\u584a\u9322\u5230\u5e95\u53ef\u4ee5\u6efe\u51fa\u591a\u5c11\u696d\u7e3e\uff0c\u9084\u662f\u5728\u7b97ROAS\u3002","og_url":"https:\/\/www.tutortristar.com\/?p=2148","og_site_name":"\u4e09\u661f\u7d71\u8a08","article_published_time":"2018-03-24T02:20:31+00:00","article_modified_time":"2022-08-27T02:29:31+00:00","author":"\u8b1d \u7ae0\u5347","twitter_card":"summary_large_image","twitter_misc":{"\u4f5c\u8005:":"\u8b1d \u7ae0\u5347","\u9810\u4f30\u95b1\u8b80\u6642\u9593":"1 \u5206\u9418"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.tutortristar.com\/?p=2148#article","isPartOf":{"@id":"https:\/\/www.tutortristar.com\/?p=2148"},"author":{"name":"\u8b1d \u7ae0\u5347","@id":"https:\/\/www.tutortristar.com\/#\/schema\/person\/a9eebd1f1aaaeffabb4f2505f625da52"},"headline":"\u3010\u8b1d\u7ae0\u5347\u5c08\u6b04\u3011\u660e\u5e74\u7684\u5ee3\u544a\u8981\u82b1\u591a\u5c11\u9322-ROAS\u8207ROI","datePublished":"2018-03-24T02:20:31+00:00","dateModified":"2022-08-27T02:29:31+00:00","mainEntityOfPage":{"@id":"https:\/\/www.tutortristar.com\/?p=2148"},"wordCount":12,"keywords":["ROAS"],"articleSection":["\u6578\u4f4d\u884c\u92b7"],"inLanguage":"zh-TW"},{"@type":"WebPage","@id":"https:\/\/www.tutortristar.com\/?p=2148","url":"https:\/\/www.tutortristar.com\/?p=2148","name":"\u3010\u8b1d\u7ae0\u5347\u5c08\u6b04\u3011\u660e\u5e74\u7684\u5ee3\u544a\u8981\u82b1\u591a\u5c11\u9322-ROAS\u8207ROI - \u4e09\u661f\u7d71\u8a08","isPartOf":{"@id":"https:\/\/www.tutortristar.com\/#website"},"datePublished":"2018-03-24T02:20:31+00:00","dateModified":"2022-08-27T02:29:31+00:00","author":{"@id":"https:\/\/www.tutortristar.com\/#\/schema\/person\/a9eebd1f1aaaeffabb4f2505f625da52"},"description":"ROAS=\u71df\u6536\/\u5ee3\u544a\u8cbb\u3002 ROI=(\u71df\u6536-\u6210\u672c)\/\u5ee3\u544a\u8cbb\u3002 \u7b2c1\u9ede:\u901a\u5e38\u4f60\u7684\u5ee3\u544a\u8cbb\u62951\u584a\u9322\uff0c\u5230\u5e95\u8981\u8cfa\u591a\u5c11\u71df\u696d\u984d\u6c92\u6709\u6a19\u6e96(\u56e0\u70ba\u6bdb\u5229\u7d50\u69cb\u90fd\u4e0d\u4e00\u6a23)\uff0c\u9019\u500b\u503c\u53eb\u505aROAS\uff0c\u9084\u6c92\u7b97\u904e\u7684\u8a18\u5f97\u7b97\u770b\u770b\u3002 \u7b2c2\u9ede:\u5ee3\u544a\u8cbb\u4e0d\u5728\u8cb4\u8207\u4fbf\u5b9c\uff0c\u800c\u57281\u584a\u9322\u5230\u5e95\u53ef\u4ee5\u6efe\u51fa\u591a\u5c11\u696d\u7e3e\uff0c\u9084\u662f\u5728\u7b97ROAS\u3002","breadcrumb":{"@id":"https:\/\/www.tutortristar.com\/?p=2148#breadcrumb"},"inLanguage":"zh-TW","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.tutortristar.com\/?p=2148"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/www.tutortristar.com\/?p=2148#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"\u9996\u9801","item":"https:\/\/www.tutortristar.com\/"},{"@type":"ListItem","position":2,"name":"\u3010\u8b1d\u7ae0\u5347\u5c08\u6b04\u3011\u660e\u5e74\u7684\u5ee3\u544a\u8981\u82b1\u591a\u5c11\u9322-ROAS\u8207ROI"}]},{"@type":"WebSite","@id":"https:\/\/www.tutortristar.com\/#website","url":"https:\/\/www.tutortristar.com\/","name":"\u4e09\u661f\u7d71\u8a08","description":"","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.tutortristar.com\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"zh-TW"},{"@type":"Person","@id":"https:\/\/www.tutortristar.com\/#\/schema\/person\/a9eebd1f1aaaeffabb4f2505f625da52","name":"\u8b1d \u7ae0\u5347","image":{"@type":"ImageObject","inLanguage":"zh-TW","@id":"https:\/\/www.tutortristar.com\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/84f20d8a60dd751d9244239c6089c656f6f04b7c541f007cc9c2ef1a588a32fa?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/84f20d8a60dd751d9244239c6089c656f6f04b7c541f007cc9c2ef1a588a32fa?s=96&d=mm&r=g","caption":"\u8b1d \u7ae0\u5347"},"url":"https:\/\/www.tutortristar.com\/?author=1"}]}},"_links":{"self":[{"href":"https:\/\/www.tutortristar.com\/index.php?rest_route=\/wp\/v2\/posts\/2148","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.tutortristar.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.tutortristar.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.tutortristar.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.tutortristar.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=2148"}],"version-history":[{"count":1,"href":"https:\/\/www.tutortristar.com\/index.php?rest_route=\/wp\/v2\/posts\/2148\/revisions"}],"predecessor-version":[{"id":7323,"href":"https:\/\/www.tutortristar.com\/index.php?rest_route=\/wp\/v2\/posts\/2148\/revisions\/7323"}],"wp:attachment":[{"href":"https:\/\/www.tutortristar.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=2148"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.tutortristar.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=2148"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.tutortristar.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=2148"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}